Blogging, podcasts, networking sites – is not just for the youth. In today’s marketplace, social media is the most essential, cost-effective way businesses can use the Internet to market online. If you don’t participate, your competition will.

That is the message of “Introducing Your Business to Social Media Marketing Workshop” a workshop to be held Thursday, April 15th from 7:30 -9:30 am at the Blue Moose Grill and Steakhouse, 1628 Woodard, Bloomer.

Susan Maus an expert in social media, sales and marketing, and communications will introduce social media and share the knowledge and tools needed to use this resource for business growth. Maus the founder and president of Katz & Maus Advertising in Minneapolis, Minnesota has assisted companies in using social networking tools like Facebook, Twitter to improve search engine results and increase sales.

“The business climate is continually changing as more and more businesses are turning to social networking sites such as Facebook, Twitter and LinkedIn to connect and network. Many corporate executive engage in social networking from work to reach capital investment decision makers, recruit talent, influence company brand reputation, and improve company search rankings and site traffic. We understand that sooner or later businesses will be forced into the social network arena to remain competitive.” stated Charlie Walker, President CEO of the Chippewa County Economic Development Corporation.

The cost to attend this quality workshop is $10, which includes refreshments. For more information about this topic, contact Jerilyn Sahr at 715-723-7150 or register and visit www.chippewa-wi.com  the website offers information about upcoming company events as well as a variety of business retention seminars and economic development services.